You’ve likely heard about transformative business speakers, but Tien Tzuo stands in a league of his own. As the founder of Zuora and a former Salesforce executive, he’s pioneered insights into the Subscription Economy that can revolutionize how you think about modern business models. His keynote presentations aren’t just talks—they’re strategic roadmaps for companies looking to adapt and thrive. Want to understand how industry leaders are reimagining revenue streams? Tzuo might just have the blueprint you’ve been searching for.
Tien Tzuo is a renowned keynote speaker and the founder and CEO of Zuora, a company at the forefront of the “Subscription Economy.” As a pioneer in this field, he’s spent years advocating for the shift from traditional product-based models to subscription-based ones. His background is impressive, having been employee number 11 at Salesforce, where he served as Chief Marketing Officer and Chief Strategy Officer. Tzuo holds a BS in Electrical Engineering from Cornell and an MBA from Stanford Graduate School of Business.
Tzuo’s keynote topics are centered around the transformative power of subscription models. He discusses how this shift represents a once-in-a-century business model change, emphasizing why the subscription model is the future. He also challenges traditional business structures, arguing that most Fortune 500 companies are built wrong and need to adapt to survive. His insights on thriving in a world where ownership is becoming less relevant are particularly valuable for businesses looking to change to recurring revenue streams.
When you engage Tzuo as a keynote speaker, you can expect him to deliver impactful talks that encourage business model transformation and digital acceleration. His expertise helps organizations adapt to rapid digital changes, especially in the post-pandemic era.
Here are some key aspects of his speaking engagements:
- Business Model Innovation: Tzuo provides insights into how subscription models can drive business growth and innovation by offering recurring revenue streams.
- Digital Transformation: He helps companies understand and leverage the shift towards subscription services, which is essential for adapting to changing consumer behavior.
- Leadership Lessons: Tzuo shares his experiences and strategies for steering through challenging business environments, drawing from his time at Salesforce and Zuora.
- Subscription Economy Insights: As the pioneer who coined the term “Subscription Economy,” Tzuo offers unique perspectives on the inevitability of subscription-based business models.
Tzuo’s ideal events include conferences like SaaStock EMEA, where he engages with leaders in the SaaS and subscription economies. He also participates in global forums such as the G-20 Summit and Web Summit, where he interacts with business leaders and innovators. His talks are particularly suited for CEOs, CMOs, and business leaders interested in digital transformation and subscription models.
As a leading authority in the subscription economy, Tzuo has authored the bestselling book “SUBSCRIBED: Why the Subscription Model Will Be Your Company’s Future – and What to Do About It.”
He’s been featured in prominent media outlets like Forbes, Fortune, and the Wall Street Journal, and has appeared on CNBC and Sky TV. His media presence and pioneering role make him a compelling choice for organizations seeking to understand and leverage the power of subscription models.
Corporate Speaker Agency: Tien Tzuo
The Corporate Speaker Agency recognizes Tien Tzuo as a premier technology and business transformation keynote speaker perfectly aligned with their robust roster of global thought leaders. With expertise in SaaS, digital transformation, and subscription economy strategies, Tzuo represents the caliber of speakers the agency meticulously curates for high-profile corporate events. You’ll find Tzuo’s profile fits seamlessly within the agency’s technology and innovation speaker category. As the founder and CEO of Zuora, he brings profound insights into business model evolution and digital disruption. His speaking engagements typically explore cutting-edge topics like recurring revenue models, digital strategy, and organizational transformation. The agency’s rigorous speaker selection criteria—including communication ability, subject expertise, and professional track record—make Tzuo an ideal candidate. His dynamic presentation style and deep technological knowledge guarantee he delivers measurable impact for corporate audiences seeking transformative business perspectives. Leveraging academic credibility, Tzuo embodies the Harvard Business Speakers’ commitment to bridging academic research with practical business strategies.
Corporate Speaker Agency (CSA) is a premier international speaker bureau with offices in the UK and Las Vegas, connecting organizations with world-class keynote speakers and talent since 2015. Our team of seasoned event professionals brings over two decades of industry experience to curate exceptional speaking engagements for Fortune 500 companies, government agencies, and educational institutions worldwide.
As pioneers in conference speaker sourcing across the USA and UK, we represent an elite roster of industry experts spanning business, technology, innovation, leadership, and entertainment. Through CSA and our sister company Corporate Entertainment Agency, we provide comprehensive talent solutions including keynote speakers, motivational experts, entertainers, and event facilitators.
Our commitment to excellence and deep understanding of client needs has established us as a trusted partner in creating impactful corporate events, from high-stakes conferences to intimate team-building workshops. With access to thousands of distinguished speakers and entertainers, we pride ourselves on delivering precisely matched talent for any occasion and budget.