Jimmy Lea

Jimmy Lea is a trailblazer in the automotive aftermarket industry, known for his unmatched passion for marketing and his commitment to empowering business owners. With over a decade of hands-on experience, Jimmy has become a driving force behind the success of countless businesses across the nation. As the Vice President of Business Development at The Institute for Automotive Excellence, he oversees critical areas including sales, marketing, PR, lead generation, and vendor relationships, ensuring that every facet of the organization is primed for growth and success.

Throughout his career, Jimmy Lea has dedicated himself to helping businesses overcome the common struggles of attracting new clients, closing more deals, and retaining loyal customers. His journey has taken him across the country, where he has worked directly with business owners to refine their marketing strategies, boost their visibility, and achieve sustainable growth. Jimmy’s unique ability to decipher complex market trends and identify innovative solutions has consistently led to significant revenue increases for businesses in the automotive aftermarket.

Motivated by a desire to extend his impact beyond the automotive industry, Jimmy is now focused on sharing his wealth of marketing knowledge with a broader audience. He recognizes that effective marketing is the cornerstone of success in any industry, and he is eager to help businesses across various sectors optimize strategies, connect with target audiences, and realize their full potential.

Jimmy’s dynamic speaking style is both engaging and inspiring, making him a sought-after speaker and consultant. His presentations are not just informative; they are transformative experiences that equip audiences with practical tools and strategies to navigate the ever-changing marketing landscape. Whether he’s speaking to a room of automotive shop owners or addressing a diverse group of industry leaders, Jimmy’s insights are tailored to meet the unique needs of his audience, ensuring that they walk away with actionable ideas that drive results.

A proven track record of success, Jimmy Lea is more than just a speaker—he’s a catalyst for change. His passion for marketing, combined with extensive experience and a strategic mindset, make him an invaluable resource for any organization looking to elevate their marketing efforts and achieve long-term growth.